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Freeuse LeicesterShire

Website & Mobile Apps

The Freeuse LeicesterShire website and mobile apps are designed to provide a straightforward, easy-to-use process for giving or taking items so that they don't end up as landfill.

Having started as a local project in North West Leicestershire, the Leicestershire Waste Partnership* commissioned Cuttlefish to overhaul, redesign and rebuild the site and it was launched as a county- and city-wide project in December 2009. The iPhone and Android apps followed, also built by Cuttlefish, and to date the project has prevented some 105 tonnes of waste from going to landfill.

*The Leicestershire Waste Partnership is made up of the seven Leicestershire Districts or Borough Councils and Leicestershire County Council. Leicester City Council is also an Associate Partner.


  • Intuitive user interface, both on the website and accompanying apps
  • In-site and in-app messaging system for requesting items and arranging delivery
  • Moderation system allows site administrators to check submissions before listing on the live site
  • Additional Local Authority version of the site to allow organisations to take part in the scheme, complying with the relevant regulations but with the same easy-to-use process


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