An ecommerce website based in Loughborough selling craft beers, bottles and merchandise

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Hoptimism approached us with the aim of developing and designing a brand new ecommerce website to replace their old one. The main focus was to create a modern and stunning design complemented with more website functionality to take their business to the next level. We needed to ensure that the website was fully mobile responsive as an increasingly large portion of customers access the site through mobile devices and our design had to support this.


Our first step was to evaluate the technical requirements and decide on a platform to use. We chose Shopify as an e-commerce solution as this already featured everything Hoptimism needed and gave us a level of freedom to customise the design according to our creative vision. As with all our projects, we arranged regular catchups with Hoptimism to ensure the new website evolved perfectly to exceed their expectations.


  • Powered by Shopify
  • Responsive design through CSS