The City Classroom

The City Classroom is the Leicester(shire) gateway to high quality arts and cultural learning.

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Background

As the Cultural Education Partnership for Leicester(shire), developed by a group of local arts organisations, The City Classroom works collaboratively to produce, programme and provide access to inspiring creative experiences. We were asked to create a website that would be able to promote their events and courses, but also to create a members database for schools and organisations to affiliate to.

Approach

Vivid colours and bold imagery were mentioned as key part of this brief, and so we were careful to implement these without losing the professionalism of the cultural organisation. Pink and purple shades are used across the website to highlight features and ensure consistency across the pages. This has also provided a strong recognisable brand for the organisation's programmes countywide.

We created a searchable member database which provided their contact details, logos and website links. This database is also connected to the events listing so that users can directly contact the various organisations to book events from the website without being signposted away.