Northamptonshire Sport

One of 43 Active Partnerships across England, Northamptonshire Sport is a partnership of local and national organisations working together to get people in Northamptonshire More Active, More Often.

To reflect their new goals and positioning, we worked with Northamptonshire Sport to redesign their website for a better user experience and enhanced visual identity.

Services Used

  • UI / UX Design
  • Website Creation

Improved User Journey

The landing page design focuses and promotes the three main areas in which Northamptonshire Sport operates to ensure the various types of users that use the site were easily signposted to the relevant pages.

We also updated the navigation so that repeat users could quickly navigate to lower down pages with as little number of clicks needed.

Website Redesign

We developed the core NSport colour palette with striking reds and blues to build a cohesive identity across the website. We enhanced the user experience by adding dynamic hover transitions across all elements to feed into the fun and sporty nature of the organisation.

We love our new website and newsletter template. I don't think we realised how dated our previous one was until we saw the new design. Really easy company to deal with, their ideas were great, they kept us updated and just made the process straight forward. We have really enjoyed working with Cuttlefish and will continue to use/recommend them in the future.

- Joanna Danvers, Events & Marketing, Northamptonshire Sport

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